Week in Review: May 10

The Week in Review provides an overview of the past week’s top health care content, including industry news and trends, Mayo Clinic and Mayo Clinic Laboratories news, and upcoming events.

Industry News

Pharma Companies Must Reveal Drug Prices in TV Ads under New Trump Administration Rule

Pharmaceutical companies will have to reveal the price for many prescription drugs in TV commercials, under a new rule announced by the Trump administration Wednesday. The requirement is part of President Trump's efforts to crack down on drug costs—one of his few initiatives to earn wide bipartisan support. Under the rule, which is set to go into effect over the summer, drugmakers will have to disclose prices in ads for any medication that costs more than $35 for a month's supply. It's similar to the current requirement for drug companies to spell out a drug's side effects in TV ads. Via CBS News.

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WHO Issues Warning as Measles Infects 34,000 in Europe This Year

More than 34,000 people across Europe caught measles in the first two months of 2019, with the vast majority of cases in Ukraine, the World Health Organization said on Tuesday as it urged authorities to ensure vulnerable people get vaccinated. The death toll among 34,300 cases reported across 42 countries in the WHO’s European region reached 13, with the virus killing people in Ukraine—which is suffering a measles epidemic—as well as in Romania and Albania. The risk is that outbreaks may continue to spread, the WHO warned. Via Reuters.

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Opioid Overdose Deaths Decline When Pharmacists Can Dispense Naloxone

In states where pharmacists were allowed to sell the potentially lifesaving opioid antidote naloxone without a prescription, fewer people died from opioid overdoses, a new U.S. study finds. The passage of laws that let pharmacists sell naloxone directly to patients was associated with a nearly 30 percent drop in the number of opioid overdose deaths compared to states without pharmacist dispensing, researchers report in JAMA Internal Medicine. Via Reuters.

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Mayo Clinic News

Mayo Clinic Launches Publishing Imprint

The Mayo Clinic in Rochester, Minnesota, which is already renowned for its world-class medical care, is launching a publishing imprint, Mayo Clinic Press, which will publish health-related books for consumers. This isn’t the first time Mayo has published books, but the launch of this imprint marks the first time Mayo will publish health books for consumers as a full-service press. In 1990, the clinic self-published the Mayo Clinic Family Health Book, now in its fifth edition with 1.5 million copies in print. Since then, Mayo also self-published The Mayo Clinic Diet, which is in its second edition and has sold 500,000 copies, but it has more often partnered with multiple publishers to publish about 40 health books. In the future, any new editions of these titles with updated medical research will be released under the Mayo Clinic Press imprint. Via Publisher's Weekly.

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Suzanne R. Ferguson

Suzanne Ferguson is a Marketing Channel Manager at Mayo Clinic Laboratories and has worked at Mayo Clinic since 2014. Outside of work, Suzanne can be found traveling, reading and spending time with her family.

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