Roles, Goals, and Communication: Launching an Outreach Program


Leveraging the Laboratory

In this episode of Mayo Clinic Laboratories’ “Leveraging the Laboratory” podcast, host Jane Hermansen, outreach manager at Mayo Clinic Laboratories, is joined by colleagues Ellen Dijkman Dulkes and Brianne Newton to discuss building an outreach team. Specific topics include:

  • Insights for identifying roles and staff for your outreach team.
  • Guidance for establishing goals for an emerging outreach program.
  • Strategies for effective communication among the outreach team.
  • Tips for building strong relationships with your customers.

Podcast episode

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Podcast episode in video format

A Mayo Clinic podcast for administrators, outreach managers, and laboratory professionals hosted by Jane Hermansen, outreach manager at Mayo Clinic Laboratories, on how to best leverage and optimize the laboratory for patients, clients, and staff. Note: Podcasts will not play back on Internet Explorer. Please use an alternative web browser or listen from your mobile device on a preferred listening app.

Jessie Fenske

Jessie Fenske is a senior marketing specialist at Mayo Clinic Laboratories. She joined Mayo Clinic in 2010 and enjoys partnering with patients and employees to share their stories of innovation, persistence and hope.