Elevating Clinical Lab Websites in a Changing Technology Landscape


Leveraging the Laboratory

In this episode of the “Leveraging the Laboratory” podcast, host Jane Hermansen, outreach manager at Mayo Clinic Laboratories, is joined by Travis Engelhaupt, digital experience director, and Naomi Lovell, project manager. Together, they discuss website trends and best practices, including:

  • Valuable content for clinical laboratory websites.
  • The impact of mobile technology and artificial intelligence.
  • Engaging leadership to secure resources.
  • Opportunities for AI and external collaborators to support site management.
  • Navigating update moratoriums.

Podcast episode

Note: Information in this post was accurate at the time of its posting.

Podcast episode in video format

Jessie Fenske

Jessie Fenske is a senior marketing specialist at Mayo Clinic Laboratories. She joined Mayo Clinic in 2010 and enjoys partnering with patients and employees to share their stories of innovation, persistence and hope.