Magically improving the patient experience

Video length: 1:03


This Phlebotomy Webinar will enhance the user’s knowledge regarding how the secrets of magicians can be used to reduce patient fear and anxiety associated with hospital and clinic visits. Attendees will be provided with research studies and rationale for using magic tricks and similar techniques to decrease exam length and possibly sedation needed during radiography exams. Visual examples of concepts will be demonstrated to ensure complete understanding. A variety of tools and recommendations will be offered to fit every health care worker’s comfort level. The goal of the presentation is to provide information that will improve the overall patient experience, as well as make the job of the care provider easier and more enjoyable.


Joseph Robert Swicklik, R.T.(R)(CT)

CT Lead Technologist and Trainer
Mayo Clinic, Rochester, Minnesota

Learning objectives

Upon completion of this activity, participants should be able to:

  • Describe how the secrets of magicians can be used to decrease fear and anxiety in patients.
  • Demonstrate how audience management techniques used by performers can help guide patients’ actions and behaviors during exams.
  • Discuss tips and tricks that can be used to help you leave patients with a smile and positive memory of their medical experience.

Intended audience

This series is appropriate for phlebotomists, phlebotomy managers, phlebotomy educators, and other patient-care staff involved in specimen collection.

Additional resources


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MCL Education

This post was developed by our Education and Technical Publications Team.