Outreach Education
Primary client access only
Primary clients are able to view the previously recorded Outreach Forums from the past two years. These programs are password protected and shared with primary clients only.
Upcoming OUTREACH Conferences
Leveraging the Laboratory
September 16-17, 2025 | Nashville, Tennessee
Upcoming outreach webinars
Register now – Nov. 19, 2025: Regulatory compliance and recent policy changes at the federal and state levels relevant to hospital laboratory outreach programs.
On-demand outreach Resources
PACE/State of FL - Negotiating, maintaining and monitoring payer agreements.
PACE/State of FL - Updates to pathology and laboratory CPT codes for 2025, including newly added, deleted, and revised codes.
Regulatory compliance and recent policy changes at the federal and state level relevant to hospital laboratory outreach programs.
Outreach articles
Launch or refresh your lab newsletter with five key steps to engage, inform, and build stronger connections with your audience.
The laboratory test catalog is no longer just a reference list — it’s a strategic asset. By expanding its content, laboratories can improve satisfaction and experience.
When introducing a new initiative in the medical laboratory environment, effective change management is essential.
"Leveraging the Laboratory" podcast
In this episode of the “Leveraging the Laboratory” podcast, host Jane Hermansen, outreach manager at Mayo Clinic Laboratories, is joined by Travis Engelhaupt, digital experience director, and Naomi Lovell, project manager. Together, they discuss website trends and best practices.
In this episode of Mayo Clinic Laboratories’ “Leveraging the Laboratory” podcast, host Jane Hermansen, outreach manager at Mayo Clinic Laboratories, is joined by Karen Kloke, director of scientific and technical publications at Mayo Clinic Laboratories. Together, they explore the evolution of laboratory test catalogs and share practical tips for maximizing their value.
In this episode of Mayo Clinic Laboratories’ “Leveraging the Laboratory” podcast, host Jane Hermansen, outreach manager at Mayo Clinic Laboratories, is joined by colleagues Ellen Dijkman Dulkes and Brianne Newton. They discuss common reasons that outreach programs fail to launch and strategies for building momentum to implement a program.